Product Photography with Jasper Johal

Class Overview

This immersive two-hour session will equip photographers with the practical know-how to shoot professional product images tailored for e-commerce, catalog, and marketing use. Drawing on Jasper’s three decades of commercial photography experience — from editorial work to product imagery — the class bridges artistic vision with the technical precision brands and online merchants demand.

 You’ll learn how to see products as visual stories, control light to enhance materials and surfaces, and deliver images that perform on websites, catalogs, and social platforms.

What You’ll Learn

1. Gear & Lens Essentials

• Picking the right lenses and accessories for product work
• How focal length and depth of field affect perception of size and detail
• Budget vs. pro lighting gear — what matters most

2. Mastering Light for Different Materials

• Soft vs. hard lighting: when to use each
• Avoiding common pitfalls like glare, reflections, and blown highlights
• Techniques for shooting glass, metal, fabric, and matte surfaces

3. Composition & Visual Impact

• Framing for e-commerce vs. editorial vs. lifestyle contexts
• Rule of thirds, symmetry, and consistent visual language
• Creating standout hero shots that draw clicks

4. E-Commerce Optimization

• What online retailers actually need in product images
• White-background packshots vs. advertising shots
• Preparing images for marketplaces and brand storefronts

5. Post-Production Workflow

• Simple retouching basics that elevate product quality
• Color accuracy and consistency across SKUs
• Export settings for web, mobile, and print

6. Q&A

Class includes a Q&A period to address all your questions.

Who Should Take This Class

• Photographers new to product work who want strong foundational skills
• Commercial shooters expanding into e-commerce or catalog assignments
• Hobbyists looking to shoot for Etsy, Shopify, Amazon, or their own online brand

Why This Matters

In today’s online retail world, the quality of product images often makes or breaks sales. Well-lit, clear, and compelling visuals increase trust and conversions — turning browsers into buyers. This class gives you both the technical insights and the creative tools to deliver imagery that resonates with buyers and clients alike.

Instructor Bio — Jasper Johal

Jasper Johal is a commercial photographer and educator with over four decades of professional experience creating precise, visually compelling imagery across product, architecture, dance, and travel photography. His product work is known for its clean lighting, refined composition, and meticulous attention to material detail—qualities essential for e-commerce, catalog, and brand marketing imagery.

As an instructor, Jasper is recognized for translating complex lighting and technical concepts into accessible, real-world methods photographers can apply immediately. His teaching combines aesthetic sensitivity with commercial practicality, guiding students to create product photographs that meet professional standards and perform effectively in e-commerce marketplaces and brand communications.

Jasper Johal’s website:  www.jasperPHOTO.com

Please contact the store at 512-467-7676 or email classes@precision-camera.com to cancel a class. Class cancellations or requests to be rescheduled that are sent through other channels, such as Facebook or Meetup.com messages, will not be honored.