Blog

As many of you already know, we have been working on building a bigger, better store down South to give you an even better Precision Camera Shopping Experience! The new location will be in Southp … read more

So you've purchased your first camera and are wondering where to go next or what else do you need in order to have a successful shoot.... Here are a few things that most people wish they had purchased … read more

NEW SOUTHPARK MEADOWS STORE + GRAND OPENING + GIVEAWAY!!!That’s right! For those of you who don’t already know, we are excited to announce we will be moving our South Austin location to a bigger, bett … read more

We are thrilled to have finally gotten our hands on the extremely sought after Sony Alpha 1! In this video Sony rep Josh, and camera salesman Justin, will discuss the Alpha 1 and all th … read more

Taking a look at the all new Fujifilm X-E4! This lightweight, compact camera features the same 26.1-megapixel, X-Trans CMOS 4 sensor, 0.02 sec autofocus, and fantastic color science that can be found … read more

In this video we show you how to use one single light to achieve different types of looks. We go over three different modifiers to give you examples on how to use them in the field. These looks can be … read more