Our favorite camera pro, Sara, is back at it putting the Canon M50 through the paces with a model shoot at Austin's Bull Creek Park with the beautiful Xan. This little mirrorless offering from Canon has some cool features like a touch screen, a nice electronic view finder and… Read More

So you're shooting some video. You know all about shutter speed, but what the heck is SHUTTER ANGLE? Here is Precision Camera's Mike Oz with more:… Read More

Ever wonder what the difference between a traditional photography lens and a "cinema lens" is? Turns out it's a lot more complicated then you would think. Here is Celissa with more:  Check out our traditional and Cinema lenses!… Read More

One of the most amazing things about professional photography is its ability to open us to cultures, places and worlds we could never have experienced without it.First, let me introduce myself. I’m Scott Sitkiewitz, an instructor with Precision Camera and a professional phot… Read More

If you haven't been by the store in a bit, you should really come check out our new photo wall by the print lab. The wall breaks down and gives stunning examples of all the different methods and finishes we have available for photographic prints. We are so excited about it t… Read More